Hand in Hand,
Engage with Tactile Design
Freelance graphic designer, Linda Sturling, creates tactile connections with your customers with a well-designed brochure. Investing in a creative and powerful brochure design will make you or your company or organization stand out from the crowd and showcase your best features. Brochures are, by their very nature, something people like to hang on to when beautifully designed.
I provide brochure design services at our very best. This graphic designer in LA, California, has over 20 years’ experience with brochure design and can create an effective brochure that speaks volumes for you.
Sturling offers full-circle brochure design with high quality graphics and professional typography. Depending on your needs, also available is professional photography or I may draw from my extensive library of billions of professional photos by world-known photographers from my associated professional memberships.
I also offer custom full service print and digital brochure designs. A digital version re-formatted for a website download, cloud, or email can also be provided for printed brochure designs.
Brochures Differ from Websites
Brochures have survived the digital revolution because of their unique ability to drive sales off the beaten path and are easily shared. Brochures can be used in direct mail campaigns, handed out at events or meetings, and stored easily for future use or referral. Brochures are easily accessible and gives readers information that’s easily digestible. Everyone knows that some people prefer to read print and commit time to reading a great brochure where images, graphics and words captivate a reader.
Linda Sturling, a Los Angeles freelance graphic designer, can also help with a logo or web design, copywriting, branding, ads, and company communications.
Common Characteristics of Brochures
Brochures and booklets can be designed to custom proportions, folds and sizes or the most common sizes. Custom-sized brochure designs are usually more expensive to print. Brochure designs created in the most common sizes are the most affordable.
Types of Brochures:
- Folded Brochures
Booklets are a type of brochure that has pages similar to a paperback except that depending on the number of pages the binding can be saddle-stitched, spiral, tape, sewn, wire, plastic, or perfect binding. Booklets with perfect binding, like a paperback book, have minimum page requirements.
The most common sizes of folded brochures are letter, 8.5” x 11”, and legal, 8.5” x 14”, sizes. The next most common are 5.5” x 8.5”, 11” x 17”, 9” x 12” and 11” x 25.5”.
The most common types of folds are tri, half, French, and gate for letter or brochures shorter in length. Accordion, parallel, roll, and z folds or any combination of any of the mentioned for brochure designs with a longer length.
Brochures also have the added advantage of great flexibility in designs, including sizes, custom shapes, and numerous paper stocks. Today, there are hundreds of ways available to companies in printing. In Los Angeles, some brochures even have popups and laser cuts and all sorts of creativity that is only limited by the designer. The more common tri-folds and booklets have new smaller pocket, jumbo sizes and more.
As a freelance graphic designer in Los Angeles, I know that brochure designs for print can also be converted to digital PDF format and distributed across sharing media sites, emails and be make downloadable from websites and social media.
Brochure Design has Come of Age
Today’s technologies in graphic design software, professional inks (including metallics and foils), printing methods and machines have created new opportunities in outstanding brochure design. Intriguing sizes, extraordinary paper and card stocks, clever folds, impressive imagery, and artful use of type and beautiful colors can contribute to a brochure that makes a great impression.
As a graphic designer, I’ve helped numerous companies in Los Angeles and beyond with creative and effective brochure designs.
Call or message Linda Sturling at 818-964-0967. Are you in Los Angeles? If it suits you, we can meet, in person.